HAPPYneuron Announces New Game Countdown

MOUNTAIN VIEW, CA -- May 4, 2010 -- A first in the brain fitness industry, HAPPYneuron announces that it has amassed more than 50 million cognitive performance results worldwide in its online cognitive cross-training database, further strengthening its position as the largest brain fitness database available on the market today. This record number of data points allows HAPPYneuron to quickly and reliably provide the highest standard of accuracy in peer performance feedback.

Today HAPPYneuron also launches its newest executive function game, Countdown, a math based game that engages working memory, long-term memory, mental imagery, and concentration. With the addition of this new game, HAPPYneuron’s portfolio is now the largest collection of games offered by any online brain training program. HAPPYneuron’s robust game collection delivers significant novelty and variety to the program and makes for more effective adaptive brain training workouts based on an individual's cognitive strengths and weaknesses. These are essential elements of effective brain training outcomes. This growing game collection and HAPPYneuron’s increasing user base means the collection of results will only continue to grow. As more data is amassed, it benefits HAPPYneuron users through an increasingly accurate assessment of their cognitive training as compared to their peers.

“Passing the 50 million game results milestone allows HAPPYneuron to provide the highest standard of accuracy in user performance feedback,” says Bernard Croisile, MD, PhD, Founder and Chief Scientist at HAPPYneuron. “This wealth of information provides an important cognitive brain wellness indicator.”

Users that received a sneak peak of Countdown are excited about HAPPYneuron's new offering. “We love the new Countdown game. It’s a great addition to the brain training program for our seniors,” said Mitch Migliori, Director of Unitah County Brain Exercise Center, Utah.

HAPPYneuron’s database size is a result of the company’s commitment to continually innovate and publish new scientific brain games and its growing popularity around the globe. HAPPYneuron games are developed by a team of neurologists, cognitive psychologists and educational scientists to specifically target the five major cognitive brain functions of memory, attention, language, executive function and visual/spatial skills.

Increasing scientific evidence shows that actively participating in appropriately designed brain cross-training workouts can slow the effects aging has on the brain. The benefit of cross-training with new and novel material is well documented by research scientists and is critical for the generation of new neural networks in the brain. The HAPPYneuron online brain training program offers the most variety, novelty, and relevantly tailored feedback of any product of its kind on the market.

About HAPPYneuron, Inc.:
A pioneer in brain training and rehabilitation solutions, HAPPYneuron offers a broad range of scientifically validated, personalized programs in multi-media formats for children, adults and seniors. HAPPYneuron was co-founded by internationally acclaimed and award-winning neurologist, Bernard Croisile, MD, PhD, and is dedicated to improving cognitive health through evidence-based products for individuals and cognitive therapy professionals worldwide. HAPPYneuron, Inc. is a Scientific Brain Training TM company (NYSE Euronext: MLSBT). To learn more about HAPPYneuron, Inc. visit http://www.happy-neuron.com.